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Michael

Pro Developer & n8n Guru. Deep-diving into AI, system architecture, and building data-driven engines. I write about creating scalable automations with n8n and the modern tech stack.

Business Plan Refactoring: Ditching the Monolith for a Lean, Agile Strategy in Your B2B Startup

Business Plan Refactoring: Ditching the Monolith for a Lean, Agile Strategy in Your B2B Startup

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4 min read
From Code to Capital: Architecting an Investor-Ready B2B Business Plan

From Code to Capital: Architecting an Investor-Ready B2B Business Plan

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4 min read
Ditch the Guesswork: 7 B2B Sales Metrics You Can Code for Predictable Growth

Ditch the Guesswork: 7 B2B Sales Metrics You Can Code for Predictable Growth

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6 min read
Deconstructing the Buyer Committee: An Engineer's Guide to High-Value B2B Sales

Deconstructing the Buyer Committee: An Engineer's Guide to High-Value B2B Sales

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4 min read
Hacking B2B Sales: Architecting a Hybrid Inbound/Outbound Engine for Max ROI

Hacking B2B Sales: Architecting a Hybrid Inbound/Outbound Engine for Max ROI

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4 min read
Architecting a Scalable B2B Sales Engine: A Developer's Guide

Architecting a Scalable B2B Sales Engine: A Developer's Guide

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4 min read
Refactoring Your Sales Process: 10 Bugs to Fix in Your B2B Pipeline This Quarter

Refactoring Your Sales Process: 10 Bugs to Fix in Your B2B Pipeline This Quarter

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6 min read
Hacking B2B Sales: 7 Modern Strategies for Devs Who Sell

Hacking B2B Sales: 7 Modern Strategies for Devs Who Sell

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5 min read
Code Your B2B Sales Engine: A Developer's Guide to a Data-Driven Strategy

Code Your B2B Sales Engine: A Developer's Guide to a Data-Driven Strategy

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5 min read
Your Churn Rate is a Bug, Not a Feature: 5 Retention Strategies for B2B Tech

Your Churn Rate is a Bug, Not a Feature: 5 Retention Strategies for B2B Tech

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4 min read
Beyond the Profile Pic: Engineering a B2B Lead Generation Machine on LinkedIn

Beyond the Profile Pic: Engineering a B2B Lead Generation Machine on LinkedIn

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5 min read
The B2B Video Marketing Protocol: From Case Study Payloads to Webinar Streams

The B2B Video Marketing Protocol: From Case Study Payloads to Webinar Streams

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4 min read
Architecting Smarketing: A Developer's Playbook for B2B Growth

Architecting Smarketing: A Developer's Playbook for B2B Growth

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5 min read
Beyond the Hype: 7 AI APIs to Instrument and Optimize Your B2B Marketing Funnel

Beyond the Hype: 7 AI APIs to Instrument and Optimize Your B2B Marketing Funnel

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5 min read
Content ROI is Not a Black Box: Instrumenting Your B2B Marketing for Real Results

Content ROI is Not a Black Box: Instrumenting Your B2B Marketing for Real Results

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5 min read
Hacking ABM: A Developer's Guide to High-Impact B2B Campaigns on a Lean Budget

Hacking ABM: A Developer's Guide to High-Impact B2B Campaigns on a Lean Budget

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5 min read
Reverse-Engineering Your Competitor's B2B Video Funnel (And How to Build Your Own)

Reverse-Engineering Your Competitor's B2B Video Funnel (And How to Build Your Own)

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4 min read
Refactoring Your LinkedIn Page: 10 API Calls to Build a B2B Sales Funnel

Refactoring Your LinkedIn Page: 10 API Calls to Build a B2B Sales Funnel

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5 min read
Hacking the Funnel: A Developer's B2B SEO Playbook (Without the Marketing Fluff)

Hacking the Funnel: A Developer's B2B SEO Playbook (Without the Marketing Fluff)

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4 min read
Fixing the Sales & Marketing API: A Developer's Protocol for B2B Revenue Growth

Fixing the Sales & Marketing API: A Developer's Protocol for B2B Revenue Growth

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4 min read
Ditch the Vanity Metrics: 7 B2B KPIs to Code-Proof Your Content ROI

Ditch the Vanity Metrics: 7 B2B KPIs to Code-Proof Your Content ROI

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5 min read
Automating Trust: A 5-Step B2B Lead Nurturing Blueprint for Devs

Automating Trust: A 5-Step B2B Lead Nurturing Blueprint for Devs

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4 min read
Hacking B2B Marketing ROI: The Metrics and Code That Actually Matter

Hacking B2B Marketing ROI: The Metrics and Code That Actually Matter

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5 min read
Decompiling the LinkedIn Feed: A Technical Guide to B2B Lead Generation

Decompiling the LinkedIn Feed: A Technical Guide to B2B Lead Generation

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4 min read
Churn is a Bug, Not a Feature: 5 B2B Retention Fixes for Your SaaS

Churn is a Bug, Not a Feature: 5 B2B Retention Fixes for Your SaaS

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5 min read
Refactoring the Funnel: An Engineer's Playbook for a Killer Sales Enablement Strategy

Refactoring the Funnel: An Engineer's Playbook for a Killer Sales Enablement Strategy

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4 min read
Stop Yelling into the Void: A Dev's Guide to Niche B2B Content That Actually Converts

Stop Yelling into the Void: A Dev's Guide to Niche B2B Content That Actually Converts

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4 min read
Code Your Next Customer: 7 AI-Powered Lead Gen Strategies for B2B Builders

Code Your Next Customer: 7 AI-Powered Lead Gen Strategies for B2B Builders

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4 min read
Stop Spraying and Praying: An Engineer's Guide to a High-Impact B2B ABM Campaign

Stop Spraying and Praying: An Engineer's Guide to a High-Impact B2B ABM Campaign

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5 min read
We Forked the Playbooks of 7 B2B CEOs on Scaling. Here's the Diff.

We Forked the Playbooks of 7 B2B CEOs on Scaling. Here's the Diff.

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6 min read
Beyond Zapier: A Developer's Guide to Deeply Integrating CatalystFlow and Salesforce

Beyond Zapier: A Developer's Guide to Deeply Integrating CatalystFlow and Salesforce

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5 min read
Debugging Your B2B Onboarding: 5 Critical Bottlenecks and How to Fix Them with Code

Debugging Your B2B Onboarding: 5 Critical Bottlenecks and How to Fix Them with Code

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6 min read
Decompiling B2B Marketing: 10 Data-Backed Trends Devs Can't Ignore

Decompiling B2B Marketing: 10 Data-Backed Trends Devs Can't Ignore

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6 min read
Synthflow vs. AutomateHub: Which AI Workflow Tool *Actually* Wins on API & Extensibility?

Synthflow vs. AutomateHub: Which AI Workflow Tool *Actually* Wins on API & Extensibility?

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5 min read
Hacking the B2B Sales Funnel: A Developer's Guide to Full-Stack Automation in 2024

Hacking the B2B Sales Funnel: A Developer's Guide to Full-Stack Automation in 2024

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5 min read
Deconstructing a 45% Lead Conversion Win: How We Replaced Manual SQL Scripts with a Simple API

Deconstructing a 45% Lead Conversion Win: How We Replaced Manual SQL Scripts with a Simple API

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4 min read
Hacking B2B SEO in 2024: An Engineer's Guide to Dominating High-Intent Keywords

Hacking B2B SEO in 2024: An Engineer's Guide to Dominating High-Intent Keywords

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5 min read
Deconstructing the LinkedIn B2B Lead Gen Funnel: An Engineer's Playbook

Deconstructing the LinkedIn B2B Lead Gen Funnel: An Engineer's Playbook

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5 min read
Churn is a Bug: A Developer's Guide to B2B Customer Retention

Churn is a Bug: A Developer's Guide to B2B Customer Retention

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5 min read
Beyond the Hype: 5 AI-Powered Plays to Supercharge Your B2B Sales Engine

Beyond the Hype: 5 AI-Powered Plays to Supercharge Your B2B Sales Engine

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5 min read
Refactor Your Sales Pipeline: A Developer's Guide to a Shorter B2B Sales Cycle

Refactor Your Sales Pipeline: A Developer's Guide to a Shorter B2B Sales Cycle

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4 min read
Your Blog's ROI is Tanking. Ship These 7 B2B Content Formats Instead.

Your Blog's ROI is Tanking. Ship These 7 B2B Content Formats Instead.

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4 min read
Code Your Next Customer: Engineering a High-Impact ABM Campaign in 6 Steps

Code Your Next Customer: Engineering a High-Impact ABM Campaign in 6 Steps

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5 min read
Deconstructing the Hype: 5 AI Sales Myths We Need to Kill with Code

Deconstructing the Hype: 5 AI Sales Myths We Need to Kill with Code

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5 min read
Forget Vanity Metrics: Calculating Content Marketing ROI with Code

Forget Vanity Metrics: Calculating Content Marketing ROI with Code

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4 min read
CodeScribe AI vs. DocuGenius: An Unbiased Showdown for Automated Code Documentation

CodeScribe AI vs. DocuGenius: An Unbiased Showdown for Automated Code Documentation

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4 min read
How We Cut SaaS Churn by 35% with a Simple, Event-Driven Engine

How We Cut SaaS Churn by 35% with a Simple, Event-Driven Engine

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5 min read
Decompiling B2B Marketing: 5 Data-Driven Trends Devs Should Watch

Decompiling B2B Marketing: 5 Data-Driven Trends Devs Should Watch

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5 min read
Segfault in Your Sales Funnel? 7 B2B Lead Gen Mistakes to Debug Now

Segfault in Your Sales Funnel? 7 B2B Lead Gen Mistakes to Debug Now

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6 min read
Beyond Zapier: Architecting a Bulletproof CRM & Marketing Automation Sync

Beyond Zapier: Architecting a Bulletproof CRM & Marketing Automation Sync

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4 min read
Debugging Your Growth Engine: 6 B2B Strategies for Thriving in Economic Uncertainty

Debugging Your Growth Engine: 6 B2B Strategies for Thriving in Economic Uncertainty

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4 min read
Your Tech is Solid, But Your Brand is a Buggy Monolith. Let's Refactor.

Your Tech is Solid, But Your Brand is a Buggy Monolith. Let's Refactor.

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4 min read
Hacking B2B Sales: 5 AI Integrations to Automate Your Pipeline & Crush Quotas

Hacking B2B Sales: 5 AI Integrations to Automate Your Pipeline & Crush Quotas

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5 min read
Content ROI for Engineers: Deconstructing the B2B Marketing Black Box

Content ROI for Engineers: Deconstructing the B2B Marketing Black Box

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5 min read
Automating 'Smarketing': How to Code Your Way to a Unified Revenue Engine

Automating 'Smarketing': How to Code Your Way to a Unified Revenue Engine

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4 min read
Churn is a Bug, Not a Feature: 7 Retention Hacks for B2B SaaS Builders

Churn is a Bug, Not a Feature: 7 Retention Hacks for B2B SaaS Builders

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5 min read
Build Your B2B Go-to-Market Machine: An Engineer's Guide to Account-Based Marketing

Build Your B2B Go-to-Market Machine: An Engineer's Guide to Account-Based Marketing

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5 min read
Code, Customers & Conversion: Deconstructing 7 B2B SaaS Video Testimonials

Code, Customers & Conversion: Deconstructing 7 B2B SaaS Video Testimonials

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5 min read
Beyond `console.log('Great Product!')`: Architecting B2B Testimonials That Actually Convert

Beyond `console.log('Great Product!')`: Architecting B2B Testimonials That Actually Convert

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4 min read
Code vs. Camera: Dissecting Video Testimonials & Case Studies for B2B Conversions

Code vs. Camera: Dissecting Video Testimonials & Case Studies for B2B Conversions

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4 min read
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